Jewelry eCommerce Articles
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Latest Jewelry eCommerce Articles
Selling Jewelry on SHEIN: Is It the Right Move for Your Business?
SHEIN has become a dominant force in global fast fashion, attracting millions of shoppers each day. While it is best known for clothing, its fast-growing jewelry category presents an opportunity for brands offering trendy and affordable pieces. This article explores
How to Hire the Right eCommerce Manager for Your Jewelry Business
Introduction Hiring an eCommerce manager is a crucial step for the jewelry business and can be a challenge. Unlike large corporations, small businesses often lack experience in hiring specialized eCommerce personnel. However, the realities of the jewelry industry do not
Etsy’s 2024 Q3 Sales Dip: Jewelry Seller’s to-do list
Etsy recently announced a 6% decrease in the GMS in the 2024 Q4. Even without these news releases, many jewelers have been updating on slow marketplace sales, harsher competition, and Etsy’s inability to utilize marketing budgets jewelry sellers are ready to pay
Top 10 Quick Wins for Jewelry eCommerce Websites with Valigara
The always-changing website content. Requiem for a Dream. The dream of any eCommerce manager or website manager is to have “the best” product title, description, etc., and never touch it again, watching pageviews and conversion ratio go up, and
Boost Your Jewelry Sales with Automated Content: The Power of Parameterization
One common concern about automatic content generation in the jewelry business—whether for titles, descriptions, or SEO parameters—is the belief that manual content creation yields better results. While there’s truth to the notion that dedicating human effort to crafting each specific
To B2C or not to B2C? Embracing B2C in the Traditional B2B Jewelry Business
Introducing a Business-to-Consumer (B2C) business model into an existing Business-to-Business (B2B) organization can offer several benefits, especially in the jewelry industry. Such extension can support businesses in multiple ways: Expand customer base and revenue streams: By moving into the B2C
Avoiding the In-House Software Trap: A Jeweler’s Guide
When business owners consider developing in-house software for their jewelry operations, it’s often with the vision of having a perfectly tailored and cost-effective solution. While this approach might seem ideal, it comes with its own set of challenges and potential
Insights from the Hong Kong Jewelry Tradeshow 2024
During our recent visit to the Hong Kong Jewelry Tradeshow 2024, we engaged in insightful conversations with numerous sellers, manufacturers, and industry professionals. The experience provided a comprehensive view into the current dynamics shaping the jewelry industry and the emerging
PIM system effect on jewelry business
“Why should I use Valigara? I can hire 5 people equipped with Excel files!” A good phrase to start the conversation. Even that it completely misses the point of implementing any technology. Because the answer extends beyond mere
New Amazon Attributes Requirements for jewelry
Effective August 16, 2023, 274 attributes across 200 product types will be required for new listings on the US Marketplace. We have selected the ones related to the Jewelry category product types. All new jewelry listings must contain valid
Jewelry Management System VS Google Drive datasheet – what’s the gain?
How do Jewelry Management Systems upgrade the work with online data-sheets? What are the gains of adopting Jewelry Inventory and Product Management Systems in your company?
What to Know When Selling Jewelry Internationally
Selling jewelry internationally can be a great opportunity for both retailers and wholesalers. Jewelry is in high demand globally; this has been the case for decades, in fact. While the pandemic did hit many jewelry stores, most survived or recovered primarily from pivoting to eCommerce.
